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Britt Griswold <[log in to unmask]>
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SciArt-L Discussion List-for Natural Science Illustration- <[log in to unmask]>
Thu, 17 Dec 2009 15:57:04 -0500
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I would think that the smaller the project the higher the square footage cost needed to cover overhead that does not scale up and down proportional with time.  I think that would apply to complexity as well.


Barbara Harmon wrote:
> Hi David, 
> Like all projects it will depend on the amount of detail, research, 
> rights,  and other things.  
> The GAG book of Pricing and Ethical Guidelines (my version is 12th ed.), 
> says $60-70 per sq.ft.   I have found from my recent 75-foot digital 
> mural that I generally need to charge more than that (more like 
> $100-$125/sf) but, I am starting a new project that looks like it will 
> come in closer to the $60-100/sf range.
> Everything, however, will depend on what you feel you have to put into 
> it.  The GAG guideline (and my input) is just a starting point.
> Hope that helps. 
> Good Luck!
> Barb

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