Hi everyone,

I've been asked to design a poster for a biotech company, which they 
will print and distribute at an upcoming conference. They estimated 
that they would print about 300 posters for this conference, but they 
would make them available to people upon request after that, and they 
may use it for other conferences.  It would also be visible on their 
website.

I am still relatively new to this, but I did some research on 
calculating estimates for pricing, and consulted the Graphic Artists 
Guild Handbook.  I will retain ownership of the image, but give them 
unlimited usage for print and web for one year.  They wouldn't 
re-sell it, and they will cover the costs of printing.

What I came up with was : (hourly rate x hours spent on the project) x 2

Does this seem unreasonable? Should the fee for usage be more like 
50% of the labor cost? Am I completely off-base?  I feel uneasy about 
the x 2, but as I understand it, feeling uneasy about pricing is very 
normal.

Thanks in advance for your help!

Mary

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