Reuse fees are, as you surmised, typically a percentage of the original commission fee (you can even list those percentages when you put together initial contracts, so clients know what to expect should they need reuse in the future). The percentage itself is predictably variable, but if it’s reuse for a single project, I think the Graphic Artists Guild Handbook sets something like 25-50%.
Do you have a copy of the Graphic Artist’s Guild Handbook? It’s a really nice place to start when looking for ballpark pricing structures like this.
Cheers to your work getting more exposure with this new use!
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> On Jan 22, 2020, at 2:09 PM, margaret nelson <[log in to unmask]> wrote:
> A former client has sent me a note to say she is working on a new book, and would like to re-use a figure that I drew for her a while back. She is offering to pay me a re-use fee, and I have no idea of what is appropriate to charge. Is there a formula for this? (e.g. X% of the original fee?)
> I'll be glad of any suggestions...
> Margy Nelson
> Margaret C. Nelson, Ph.D.
> Rumford Graphics Scientific Illustration
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