I realize you're not dealing directly with the client but I often start by
asking what their budget is. I can then adjust what rights I'm selling them
to fit the budget.

On Mon, Jul 11, 2016 at 10:25 AM, Britt Griswold <[log in to unmask]>

> Getting multiple points of view is important. One set of answers appears
> to be on page 190 of the eleventh Edition of the GAG Handbook.  You may
> also want to look at the major online image houses like Getty, etc.  While
> not likely the prices you would charge, they show you the floor of what
> someone could be hoping to pay. Of course you are offering a custom image,
> possibly for their exclusive use, so the price would go higher. You are
> looking for Rights Managed Food and Beverage packaging design information.
> The nice thing about the stock agency online interfaces for pricing is that
> they show you all the aspects of the deal you should be asking about, at
> least for something like a wine label.
> Britt
> *----- Original Message -----*
> On Jul 10, 2016, at 8:02 AM, Mirka Hokkanen <
> [log in to unmask]> wrote:
> I am writing for pricing help as I barely have any experience since most
> of the stuff I've done before has been for friends.
> I've been asked for a quote for three fairly simple images that would be
> used for a company's wine labels. Its through a high end design company
> catering to small independent companies, with offices in london and sydney,
> so I don't want to sound like a complete dork on my end.
> I replied that I would be happy to work with them and go ahead and send
> the information over so I can give them a quote.
> How do you come up with a price with something like that? Im assuming
> there is some sort of industry average for jobs like that? They have a
> deadline of 2 weeks to complete it.
> Thank you for any advice. :)
> Mirka
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